Rihanna's New Make-up Line Fenty Beauty: the Perfect Shade of Makeup to Every Skin Tone
For those in the know, the cosmetics world has been buzzing recently with news that Rihanna, the queen of pop, has released her very own line of beauty products called Fenty Beauty by Rihanna.
With good reason, FENTY is a brand that is definitely worth keeping an eye on because Rihanna is not your typical A-lister simply looking for a new hobby to score a quick buck. Rather than going the easy route and teaming up with an established cosmetics brand and slapping her name on to the packaging, Rihanna chose to do it all on her own with FENTY.
It is a quietly known fact that other than her love for music, the beauty from Barbados and her tropical upbringing always had a passion for “beauty” - often dibbling and dabbling in trying out different products during her long musical career.
Rihanna spent years in testing and developing her brand. It was a road of trial and error but she concluded that every woman needed to have make-up that would bring out their best self regardless of their skin tone. As a result, through FENTY she released over 40 different shades of foundations (THB 1,340) among different powders (THB 1,170), primers (THB 1,280), and highlighters (THB 990) that will surely keep her customers busy trying out all the different products and their variations.
In addition, FENTY also has a line of lip gloss (THB 830) produced to make lips look fuller, oil-blot sheets in great packaging (THB 690), as well as many other items worthy of any make-up collection. The first impression you will get when walking into a FENTY counter is how varied her product selection is - talk about make-up wonderland.
One message from RiRi directly to her fans is that she created FENTY because she wanted the experience of putting on make-up to be fun. The whole process should not be a stressful experience and it should be accessible to every woman - think of it as a magical time to spend with yourself or your friends. As a result, the design of her products through FENTY have been done in such a way that every item can be easily picked up and used right away without the skills of a pro.
For those who have a hard time choosing or have little knowledge of how to mix and match, RiRi has also prepared pre-selected sets with complementing shades of her different products for you as well! FENTY is her way of bringing happiness to her fans through another medium other than music.
With that in mind, if you are dying to get your hands on FENTY products go ahead and find out more on the official Fenty website, or you can simply walk into any branch of Sephora. Prices are not as expensive as you may think as the idea of FENTY is to make it accessible. Two words can really describe it, and that is “WORTH IT”.